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Ventura Blvd
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ColourPop

Ventura Blvd

4.3 out of 5 · 18 reviews
$9.00
● In stock
  • Multichrome light-shifting effect
  • Smooth, versatile application
  • Stays put all day
Free US shipping on orders over $75.00; otherwise $5.99 · 30-day returns · Sold by Cartivo (demo store — payments are simulated)

About this item

✨ six lanes of blue and every one of them flips — multichrome crème gel liner that shifts with the light no two angles the same, smooth application stays put all day. lash line waterline inner corner, take the scenic route ✓ 100% Vegan & Cruelty-Free

Specifications

HoldAll-day wear
FinishMultichrome, Shifting
PrecisionSmooth application
WaterproofNo
Cruelty-freeYes
Formula TypeCrème Gel

Customer reviews (18)

What customers say: This multichrome crème gel liner delights with smooth application, vibrant shifting blue, and all-day wear. A few reviewers note the multichrome effect can be subtle or that wear time varies for some.
★★☆☆☆

Multichrome is weak

Isaac D. · 2025-09-27 · Verified purchase

The application is indeed smooth, but the multichrome effect is very subtle, almost non-existent. It mostly looks like a standard blue liner, which isn't what I hoped for. The all-day wear is decent though.

★★★★★

Fantastic multichrome

Blake F. · 2026-08-23 · Verified purchase

The shifting blue is mesmerizing and truly lives up to the multichrome description. It applies like a dream, gliding on without any tugging. This is one of the best liners I've used in a long time.

★☆☆☆☆

Not what I expected

Jamal R. · 2026-10-13 · Verified purchase

The multichrome effect just isn't there for me. It looks like a basic blue liner once it's on, and the shift is barely noticeable even in different lighting. The cream gel formula is smooth, but without the promised colour change, it's not worth it.

★★★★★

So easy to apply

Nina M. · 2026-02-08

I love how effortlessly this gel liner glides on without any drag. The blue color is vibrant, and the multichrome effect is subtle but definitely there. It's a joy to use for a quick pop of color.

★★☆☆☆

Fades too quickly

Karen J. · 2026-10-10 · Verified purchase

Application was smooth and the color looked good initially. However, the all-day wear claim didn't hold up for me, especially on my waterline. By mid-afternoon, it was mostly gone, which is disappointing for a gel liner.