★★★★☆
Good for everyday
Gives a nice, soft definition for a natural look, though I wish it held a curl a bit better.
ColourPop
Act Natural Mascara
$10.00
● In stock
- Soft, natural definition for daily wear
- Warm brown shade for subtle enhancement
- Effortless application for polished lashes
Free US shipping on orders over $75.00; otherwise $5.99 · 30-day returns · Sold by Cartivo (demo store — payments are simulated)
About this item
Soft eyes, effortlessly. 🤎 Act Natural in Brown delivers natural-looking definition with a warm finish — softer than black, more polished than nothing. For days when you want your lashes to just be there. ✓ 100% Vegan & Cruelty-Free
Specifications
| Size | 0.18 oz (5.2 g) |
|---|---|
| Vegan | Yes |
| Effect | Natural Definition, Soft Finish |
| Cruelty-free | Yes |
| Formula Type | Mascara |
| Key Ingredients | Carnauba Wax, Rice Bran Wax |
Customer reviews
What customers say: Praised for natural definition and a soft brown finish for an everyday look. A few found it clumpy, smudgy, or lacking in volume.
★★★★★
Amazing natural definition
This mascara truly makes my lashes 'just be there,' as the description says. It defines them beautifully without making them look spidery or overdone, which is exactly the effect I prefer. The brown color is incredibly flattering and soft, making my eyes look bright and awake without effort.
★★★★★
My new everyday mascara
This is exactly what I wanted. The brown is perfect for a softer look that still defines my lashes for work or casual outings.
★★★☆☆
A bit clumpy
It gave some definition but I found the formula a little thick, making lashes stick together.
★☆☆☆☆
Too subtle, no volume
This mascara barely shows up on my lashes. I was hoping for a subtle definition, but it just looks like I'm not wearing anything at all after multiple coats.